Masterful Luxury Home Marketing

The Compass Luxury Division offers an impressive global stage from which to showcase your home. As a Luxury Property marketing specialist, Susan Georgeson is borderless and comes armed with a complete suite of tools designed to share the beauty of your home with an affluent audience at all times, no matter where they happen to be in the world.

When you list your most valuable asset with us, we will provide a unique fusion of local expertise, bespoke marketing, and global power to ensure exceptional representation of your fine property. We ensure that from our first meeting to the closing of the sale of your home, you and your home receive top notch care and service from me and my expert marketing team.

Through enhanced aesthetics, emboldened exposure, and an unparalleled national network of top brokers, the Luxury Division at Compass elevates all aspects of representing elite properties for the most discerning consumers.

Thinking About Selling Your Dallas Area Luxury Property?

Contact Susan Georgeson for the expert real estate representation you deserve.

Here are a few marketing highlights

Professional Photography

Impeccable marketing starts with incredible photography. Today’s home buyers are armed with more information than ever. They tell their agents which homes they want to see – and they’ve already rejected listings with too few, or poor quality photos. It is absolutely vital that your online listing has high-impact photos to make a lasting first impression and create a desire to see more. We use HDR (High Dynamic Range) photography to showcase your home in the best light possible.

Professionally Produced Property Video

We believe in letting properties speak for themselves and we do this by capturing the essence of your property and highlighting the aspects that will appeal to buyers. We tell the story of your home in a way that captivates buyers.

3D Virtual Tours, Aerial Photography & Floor Plans

We incorporate 3D Matterport tours, aerial photography, and measured floorplans for our listings.

Expansive Online Syndication

Finding a discerning buyer for a one-of-a-kind property takes ingenuity – and an expert command of today’s online arena. Our global network of trusted partner sites ensures your property will reach millions of potential international buyers. Upon entry in the MLS, it will instantly syndicate to the top real estate platforms domestically and in 60+ countries worldwide for maximum exposure.

Compass Luxury Division Website

Our specialized luxury property website, LuxuryatCompass.com, drives over 240,000 visits from luxury consumers and brokers annually.

Impactful Marketing Materials

Editorial aesthetic. Always proponents of powerful imagery and engaging copy, Compass was one of the first brokerage to invest in art directors, creative producers, copywriters, and industry-leading photographers and videographers. Their talents combined result in stunning custom branding that captures the unique beauty and true essence of your property.

Strategic Media Affiliations

From Haute Living to Conde Nast Traveler, the Coldwell Banker Global Luxury™ program encompasses a distinguished portfolio of media affiliations to ensure your property’s exposure to affluent readers the world over.

Targeted Marketing

Our relationship with WealthEngine enables us to identify the right affluent clientele for your exceptional home through access to the largest database of high-net-worth individuals in existence, elevating direct marketing for some of the most exclusive properties to a new level. By curating the data based on lifestyle, interest and net worth, the precise audience of affluent buyers most likely to purchase your home can be targeted.